The Deal Machine · Waitlist open

Your offer comes back finished.

Feed in what you do and who you do it for, and get back your offer finished: packaged, bounded, written out. Not consulting. The offer.

Software access From what you already do Waitlist is free

The station before this? The Lead Machine: your magnet comes back finished →

Why it happens

“What exactly do you do?” gets a lecture.

The substance is there. But it can't be said as an offer, and that slows down every conversation.

How it goes for most

  • The answer takes ten minutes. And in the end, the other person still can't pass it on.
  • Every project is different. So there is no package, only an “it depends.”
  • The website says everything and nothing. Consulting, coaching, workshops: services are listed, an offer is not.
  • Narrowing down feels risky. Whoever excludes might lose work. So everything stays in.

What it costs

An unclear offer costs conversations and mandates.

Every inquiry costs a custom proposal. Hours of unpaid work, written fresh each time.

The decision is made before your document. If your proposal is what explains your work, the impression is already set.

The comparison comes down to price. Where the offer looks interchangeable, price is the only thing left to compare.

The solution

Your work in. Your offer back. Say it.

A piece of software. You feed in what you do, your offer is built from it, you say it out loud. No workshop, no homework, no framework.

01 · What you do

What you do, who you do it for, what comes out of it. The way you would tell a colleague.

02 · Your offer is built

Packaged and written from what you already do. Nothing is invented.

03 · You say it

The guide shows where the offer belongs: your profile, your first calls, your reply to inquiries.

Claim first access

Free and non-binding. One email is enough to leave.

What changes

People know what they're buying from you.

Inquiries fit, conversations start at the result instead of the explanation, and your offer can be passed on.

What comes back

Five building blocks. All that's left is saying it.

In the order “it depends” becomes a clear answer: from the position to the day-to-day use.

01 · Core

The position

Who for and what for, distilled from what you already do. The narrowing comes back as a result to review, not a leap to take first.

02 · Cut

The package

Your service, cut to shape: process and outcome, named. People know what they are buying.

03 · Line

The boundary

What's included and what isn't, written out. The question “is this included?” is answered before it comes up.

04 · Copy

The words

Your offer written out: for your profile, your conversations, your website. An answer people can pass on.

05 · Guide

The guide

Shows where the offer belongs: your profile, your first calls, your reply to inquiries.

Everything is built from what you already do. Nothing is invented, nothing is bent.

Claim first access

Be first in when it opens.

Two examples

What the work looks like.

An offer people can pass on, and the answer that replaces “it depends.” Both examples are constructed; your version is built from your work.

Not like this

Consulting, coaching, and workshops, tailored to you. Everything is possible, nothing is tangible.

The reader doesn't know what they are buying

Like this (constructed)

“The sales handover in 30 days: from territory change to a successor ready to work. For medical technology manufacturers.”

One outcome, one deadline, one ideal client

What you answer today

“It depends, every project is different. Basically I do everything around sales: consulting, interim, trainings …”

The honest answer. It slows down every conversation.

The offer as it comes back

The Sales Handover in 30 Days

  • Who for and what for: set
  • Service, process, outcome: named
  • What's not included: stated
Position, package, boundary, words: set. The work is yours.

Constructed example. Your offer is built from your work, in your words.

From the managed mandates

120+ qualified inbound leads · Antje Lenk
72 hours: the promise that became the positioning · Michel Karänke
7 mandates in the focused portfolio · Builderz

Numbers and positions from the managed mandates and the house portfolio. What is promised is the offer, not the number.

The Deal Machine

First access belongs to the list.

The product is not released yet. We open access to the waitlist first, then to everyone. Put yourself on the list and the start belongs to you.

It stays your business. The offer packages what you already do. Nothing is invented, nothing is bent.

You receive the result. Package, boundary, and words, fully written, not another guide.

The list costs nothing. Free, non-binding, no sales call, one email is enough to leave.

Sign up. Confirm briefly. Be first in when it opens.

From the mandates

The same craft, already at work

“We are now seen the way we actually are.”
Dieter Leikermoser
Dieter Leikermoser Mechanical engineering · Mey Maschinenbau

70 → 900 profile visitors / week

Read the case →
“People think they know me. That is a completely different basis for a conversation.”
Sarah Gäbler
Sarah Gäbler HR & interim management · Bridge imp

1,000 → 4,800 followers · +380%

Read the case →
“It has to be genuinely valuable. For the readers and for me.”
Antje Lenk
Antje Lenk Interim management · Bridge imp

6,000 → 23,000 followers

Read the case →

See all case studies →