Builderz Move
A second face of the company, not another account.
Builderz developed positioning, topic leadership, and content routine so Sarah became visible as a credible voice, not as an artificial personal brand.
Fast growth and first conversations in the market.
In two months the profile grew from around 1,000 to around 3,000 followers, reached up to 60,000 people, and generated first leads.
Conversations with relevant authorities in the market.
The new visibility opened doors that were closed before. Not through volume. Through a clear stance.
An executive as the visible voice of the firm.
Sarah is today the company's second credible face on LinkedIn. Without becoming a persona.


