What does working with Builderz cost?
Builderz works in three formats and states its fees openly:
- Strategy Sprint: from €4,500, one time. In seven days you receive the positioning document, the topic architecture, and your posting frame. Every engagement starts here.
- Full Service: from €4,000 per month. The ongoing mandate: a weekly conversation, ghostwriting, editorial work, distribution, and measurement. The Strategy Sprint is a prerequisite.
- Funnel: from €5,000, a one-time build. A LinkedIn funnel that turns visibility into conversations, live in about two weeks.
The exact fee depends on scope. What is not negotiable is the order: no foundation, no mandate.
Why does every engagement start with the Strategy Sprint?
Because ongoing editorial work without a settled position becomes arbitrary. The Sprint answers the question every post otherwise writes past: what should your market know you for?
Built once, that foundation carries every post that follows. If you take the Sprint and continue internally, you have a clear roadmap. If you move into Full Service, the first posts go out in week two. There is no ramp-up phase in which an agency guesses for weeks what the person actually wants to say.
Which LinkedIn costs are we talking about?
Searching for the cost of a LinkedIn agency can mean one of five different bills: ad budget for LinkedIn Ads, LinkedIn's own Premium subscriptions, ongoing social media management of a company page, ghostwriting for a person, and the one-time profile build. This page covers the last three, because that is the work Builderz does.
The distinction prevents wrong purchases. LinkedIn Ads costs consist of media budget plus an agency fee and belong to ad agencies. Premium subscriptions are bought from LinkedIn directly. Managing a company page is classic social media work and is priced that way. A person's reputation is built in none of those three bills: it is built from positioning, posts, and distribution, and exactly those items are listed below.
What drives the price of a LinkedIn agency?
Four factors decide what serious providers charge: the work before the writing (positioning, voice, proof), the posting frequency, the depth of distribution, and the seniority of the people who actually write. Distribution means comments, network building, and follow-up conversations.
The market ranges from freelance ghostwriters delivering individual posts to agencies running a full editorial system. Significantly cheaper offers almost always save at the same point: the work before the text. The result is posts without a line, and, six months in, the question of what all of it stood for. The guide to choosing a LinkedIn agency shows how to recognize a system that holds. Which model fits which situation is sorted out in LinkedIn consulting vs. management.
At Builderz, one structural factor comes on top: Bernhard works on every mandate personally, and the number of mandates is limited. That is more expensive than a junior editorial pool, and the reason the posts sound like the person.
What does LinkedIn ghostwriting cost?
At Builderz, ghostwriting is not a standalone service. It is the core of Full Service from €4,000 per month: a weekly conversation as raw material, editing, approval, distribution. There is no separate ghostwriting fee, because the text alone is not the product.
The market for LinkedIn ghostwriters is broader than that one form. It ranges from freelancers billing per post, through editorial shops with package prices, to agencies that carry positioning, voice, and distribution as well. The price differences are almost never explained by the writing itself. They are explained by what happens before the text (positioning, a documented voice profile, real proof) and after it (distribution, measurement, follow-up conversations).
Ghostwriter prices come in three forms: per post, as a monthly package, or as an hourly rate. The form says little. When hiring a ghostwriter, the better question is what the fee includes: only the text, or also the work before and after it. Whether ghostwriting is the right form at all, or writing yourself the better one, is its own decision. How the work runs at Builderz is on the page of the LinkedIn ghostwriting agency.
What does a single LinkedIn post cost?
A price per post exists in the market, but it measures the wrong thing: the typing. The expensive part of a post that works happens before the text: positioning, a documented voice, real proof, and afterwards distribution and measurement. A per-post price contains none of it.
That is why the cheap per-post offer is usually the most expensive one in the account. Posts without groundwork produce activity, not reputation, and the money buys texts nobody can attach to a person. Builderz therefore sells no individual posts: the smallest unit is the Strategy Sprint, because a post can only be as good as the position it stands on.
If you are comparing providers by per-post price, change the unit. Divide the monthly fee by the qualified conversations the work produces, and the ranking of the offers usually inverts.
What does it cost to have a LinkedIn profile professionally built?
At Builderz, the finished profile costs €79 one time: the 1h LinkedIn Profile delivers positioning, banner, headline, about text, and featured graphics, ready to paste. Joining the waitlist brings the launch price down to €59.
More important than the price is the direction. Most providers who build or optimize LinkedIn profiles come from the job-application world: they write profiles for recruiters. A profile that is supposed to win clients follows a different logic. It carries an offer, answers what you can be hired for, and holds up to the look that follows a referral.
Before any engagement, ask the provider one question: are you optimizing for a job search or for inquiries? What such a profile needs is in the guide to a good LinkedIn profile; when optimizing alone is enough is covered in optimizing your LinkedIn profile.
When does the investment pay off?
In B2B, reputation pays off through the size of the decisions it prepares. A single mandate, one project, or one key hire carries a year of Full Service in most markets.
A documented example: for Antje Lenk, a largely inactive profile turned into more than 120 qualified leads in about nine months. The return on the effort was roughly fourfold.
The counter-case is just as clear: if you are only after reach, Builderz is the wrong choice. And if you do not yet have an offer that carries weight in the market, work on the offer first. Visibility amplifies what is there. It does not invent anything.
What happens next?
The path is short: a first conversation, then the Strategy Sprint, then the decision about the mandate. After seven days you know what your market should know you for. On that basis, you decide whether to keep building yourself or with us.
Frequently asked questions.
What does the Strategy Sprint cost?
From €4,500, one time. In seven days you receive the positioning document, the topic architecture, and your posting frame, the foundation for any further work.
What does Full Service cost?
Full Service starts at €4,000 per month, depending on scope and frequency. The Strategy Sprint is a prerequisite.
What does the Funnel cost?
The Funnel starts at €5,000. It is a one-time build and goes live in about two weeks.
Why is Full Service not available without the Strategy Sprint?
Because ongoing editorial work without a settled position becomes arbitrary. The Sprint decides what the market should know you for. Only then is continuous visibility worth paying for.
What is the cheapest way to start with Builderz?
The 1h LinkedIn Profile at €79 one time: positioning, banner, headline, about text, and featured graphics, ready to paste. Via the waitlist it starts at €59 at launch.
Why are the fees published openly on the website?
Because otherwise every comparison starts with a sales call. Open fees sort faster, for both sides.
Keep reading in the library.
Builderz System
Visibility has to become trust.
Builderz builds LinkedIn systems for founders and executives who want to become clearer in the market, not louder.