01 · The landing page
Your profile works like a landing page
Photo, banner, headline and exactly one link. Every message sends the person there first.
The Lead System · Inquiries and analytics
Readers become inquiries. Every step in between is visible.
The Builderz Lead System connects your posts, your profile and the conversations with decision makers. The analytics run all the way to the mandate.
Want to get your bearings first? The silent check: six questions, one picture →
- A lead is a booked first call
- No tool sends your messages
- You see every number, every week
Where it gets stuck
Visible on LinkedIn. And still no conversation.
Most reports end at reach and followers. That is exactly where the business begins.
The usual report
- Numbers up to reach. Then it stops.
- "Leads" without a definition.
- A tool messages a thousand people.
The Builderz report
- Every link down to the mandate, every week.
- A lead is a booked first call.
- 20 contacts a day, by hand.
Based on our review of 48 LinkedIn lead-generation agencies, October 2026.
What exactly gets measured is right below.
The analytics
Six links. From post to mandate.
Every week you see how many people stand at each link. With names.
- PostWho saw it?
- ProfileWho visited the profile afterwards?
- Decision makersWho of them is target group? With names.
- ConversationWho replied, who booked a call?
- MandateWhat came of it?
- RevenueWhat did it bring?
Most reports end hereReach and profile visits. Neither says anything about mandates.
The Lead System keeps going here. Every link shows a number from your data, fresh every week.
Bernhard answers personally. Usually within 24 hours.
Your analytics
An interface built for your mandate.
Built around your target group, your posts and your conversations. Updated every week.
Example view without real names and numbers. Your analytics show both.
- Click a week, see the post next to it
You see which post brought whom to your profile.
- Filter the target group, every name with a profile link
Decision makers sit on top. One click opens the LinkedIn profile.
- The lead book behind it
One line per person, one tick per contact, the status of every conversation.
We promise no number. We show you every one.
The Five-Contact Method
Five contacts before we ask for anything.
Four small contacts make your name familiar. The first message gives a reason, the second brings something useful. Only after the reply do we propose a call.
StartThe target listAround 500 decision makers who fit exactly
Contact 1Requestno note
Contact 2Commentby hand
Contact 3Message 1the reason
Contact 4Profilea visit
Contact 5Message 2something useful
GoalThe callTwo time slots as soon as the person replies
By handEvery contact comes from a person. No tool.
With a reasonThe first message gives one of 13 reasons why we reach out right now.
With valueThe second message brings something useful: a guide, a short video, an assessment.
In the lead bookEvery contact gets counted. Nothing gets lost.
The building blocks
Six building blocks, one system.
Every block has one job. Together they turn visibility into conversations.
02 · The target list
Around 500 people who fit exactly
Fixed filters, plus your profile visitors and the contacts of your contacts. Precise beats plenty.
03 · The reason
The first message gives a reason
An open position, a shared contact, a case from the same industry. 13 reasons in the catalogue, three or four fit your clients.
04 · The value
The second message brings something useful
A guide, a short video, an assessment. Something the person wants to keep. The first wish is a reply.
05 · Two time slots
The reply becomes a call
Two time slots instead of a calendar link. A yes or a counter-proposal, both are a call.
06 · The lead book
One line per person, one tick per contact
The status of every conversation at a glance. Once a week we look at the numbers together.
Bernhard answers personally. Usually within 24 hours.
Process and frame
From the start to a running rhythm.
Week 1 the list, week 2 the start, from then on the numbers every week.
- Week 1Target list and reason interview
- Week 2The cycle starts
- Every weekWeekly look at the numbers
- From week 4Fine-tuning
Builderz does
- Build the target list, keep the lead book.
- 20 requests a day, 20 comments, every due message. Through your profile, by hand.
- The analytics, updated every week.
You do
- One hour for the reason interview.
- Ten minutes a day: approve comments and templates.
- Lead the calls. One hour a week for the weekly look.
The next step
Request the Lead System.
Briefly tell us who you want to reach and what is missing today. Then we see in the call whether the Lead System fits as part of a mandate or on its own.
Bernhard answers personally. Usually within 24 hours.
Want to get your bearings first? The silent check: six questions, one picture →